Transparent LED Display for Glass Curtain Walls in 2026

Architects and facade engineers evaluating a transparent LED display for glass curtain wall installation face a recurring conflict: conventional LED displays are heavy, thick, and block daylight, while glass facades are designed precisely to preserve light and views. This tension has driven demand for display technologies that can integrate with glass without compromising the architectural intent behind it. Shenzhen Showho, operating its overseas brand Whaley-LED, has built its product strategy around resolving this specific conflict through LED holographic transparent screens.

Why Glass Curtain Walls Need a Different Display Technology

Conventional LED modules are designed for opaque applications and bracket mounting, not for integration with glass. When installed on curtain walls, they usually require reinforced frames, impose substantial loads on the facade structure, and ruin the transparency intended by glass architecture. Shenzhen Showho has accurately identified this pain point: conventional displays are bulky, thick and light-blocking. In contrast, glass facades and creative installation scenarios call for displays that are transparent, lightweight and curve-compatible. Guided by this R&D concept, the company has developed a product portfolio centered on holographic transparent screens instead of traditional cabinet displays.

Inside the Technology: How Transparent LED Screens Work

Self-Managed Technology Chain

Shenzhen Showho manages its technology chain internally, covering IC bare chip architecture and functional design, LED bracket, LED packaging, and electronic circuit design. This integration is paired with dozens of invention and utility model patents related to film screens, and a self-developed IC noted for strong driving performance. The lamp boards use a PCB with a hollow mesh circuit design, which supports the lamp-driver integrated LED approach used across the product range.

Frameless, Thin, and Lightweight Design

The resulting film screen series has a thickness below 2 mm and a weight under 3 kg/m², figures that are consistent across the series rather than isolated to a single model. This frameless construction reduces the structural load placed on a curtain wall and avoids the visual bulk of conventional framed panels. Sensory permeability across the entire series exceeds 80%, meaning the screen remains largely unseen when inactive, with model-level visual permeability ranging from more than 70% up to more than 99% depending on pixel pitch.

Performance Metrics That Matter for Curtain Wall Installations

For a transparent display to function reliably on a glass facade, electrical and optical performance must meet defined standards rather than general claims. Across the LED Holographic Screen series, Shenzhen Showho specifies:

• Pixel pitch options ranging from 2.5 mm to 50 mm, allowing selection based on viewing distance
• Brightness from 800 cd/m² to 5000 cd/m² across models, with automatic and manual adjustment based on ambient brightness
• Refresh rate greater than 3840 Hz and frame change rate greater than 60 Hz
• Gray level of at least 16 bit for color management
• IP rating better than IP45
• Average lifespan of more than 100,000 operating hours and MTBF greater than 10,000 hours
• Dead pixel rate less than 1 in 10,000, with discrete distribution
• Attenuation rate less than 0.05% within 2 years

These specifications are consistent across the pixel pitch range, from the PH2.5 model designed for close viewing distances of 3 m to 150 m, to the PH50 model suited for viewing distances of 50 m to 350 m. Each model also lists an operating environment of -10 to +65 degrees C and storage environment of -40 to +85 degrees C, with 10%-90% relative humidity, which is relevant for exterior curtain wall applications exposed to ambient conditions.

Flexible Installation for Curved and Complex Glass Surfaces

Glass curtain walls are rarely limited to flat surfaces, and Shenzhen Showho’s film screens are designed to accommodate this. The screens can be bent, cut, affixed to glass, hung, or fixed, supporting curved installation with a radius greater than 600 mm for corner screens, cylindrical surfaces, and S-shaped inner and outer arcs. Installation methods include direct adhesive mounting, hanging display, and fixed installation, with arbitrary cutting and bending supported on site. Splice height specifications note up to 8 m in one description, with a later note indicating up to 6 m without power supply in the middle, while one-side length is not limited. Control is compatible with Colorlight and NovaStar systems, supporting both synchronous and asynchronous operation, which allows integration with existing control infrastructure on larger projects.

Product Range Built for Commercial and Engineering Projects

The core LED Holographic Screen line is available across pixel pitches from PH2.5 to PH50, each specified individually for pixel density, module size, power requirements, and viewing angle (horizontal 160 degrees, vertical 140 degrees across the range). Beyond the base film screen, the company offers an LED Holographic Screen Advertising Machine Series for self-contained retail and commercial advertising use, and an LED Holographic Screen Double-Sided Display Series weighing about 4.5 kg/m² at roughly 2 mm thickness, with visual permeability over 90% and independent content capability on each side. Additional product lines listed among the company’s offerings include the LED Grille Screen, LED Transparent Screen, LED Photoelectric Glass, LED Crystal Film Screen, and LED Mesh Screen, all positioned for commercial display and engineering projects with custom OEM and ODM delivery.

From Domestic Rental Displays to Global OEM/ODM Partner

Founded in 2015 and headquartered in Shenzhen, China, Shenzhen Showho initially focused on the domestic high-end rental display market, including XR virtual shooting screens and carbon fiber rental screens. In 2025, the company established an overseas business unit and launched the Whaley-LED brand, extending its business coverage to overseas commercial display and engineering projects with OEM and ODM services. This positions the company as an integrated R&D, structural design, and manufacturing enterprise capable of rapid market response and custom project delivery, rather than a reseller of third-party display components.

Industries and Applications

The LED Holographic Screen format has been applied across a defined set of use cases: commercial display windows, commercial curtain walls, exhibition halls, creative displays, entertainment and cultural tourism, automobile 4S stores, airport concourses, building curtain walls, and commercial centers. For glass curtain wall projects specifically, the combination of frameless mounting, sub-2 mm thickness, sub-3 kg/m2 weight, and visual permeability exceeding 80% across the series addresses the core requirement of adding digital display capability without altering the transparent character of the facade.

For organizations evaluating transparent LED display options for glass curtain wall installation, the relevant considerations are measurable: screen thickness, weight per square meter, visual permeability by pixel pitch, refresh rate, IP rating, and curved-installation radius tolerance. Shenzhen Showho, through its Whaley-LED brand, publishes these specifications at the model level across its PH2.5 through PH50 LED Holographic Screen range, supporting direct comparison against project requirements for custom OEM and ODM engineering work.

https://www.whaley-led.com/
Shenzhen Showho (Whaley-LED)